Pasaribu, Hazmanan Khair and Siregar, Widyana Verawaty (2014) The Psychology Effect of Indonesian Towards Medical Treatment in Malaysia Hospital. In: The 2nd International Conference on Business Economics, Padang.
![[img]](http://repository.unimal.ac.id/2353/1/IMG-20150723-WA0004.jpg)
|
Image
IMG-20150723-WA0004.jpg Download (259kB) | Preview |
Abstract
Health tourism recently developed in the Asia Pacific region and become one of the drivers of the economy, Malaysia is one to do a medical tourism destination. One of the potential factors that influence to make medical tourism is consumer psychology. Many studies highlighted that the quality of hospital services is the most influencing factors of medical tourism but the influence of consumer psychology is still rarely found. However, this trend has attracted academic attention on the psychological factors affecting medical tourism. This paper aims to identify the relationship between psychology of Indonesian patient and decision for medical treatment in Malaysia hospitals. This study will survey patients from Indonesia who perform treatment in Malaysia hospitals. This study adds to present literature by explaining conceptually on the linkages between psychological factors when making health tourism decisions in Malaysia hospitals.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | E Economy, Accounting, Development > E12 Management |
| Divisions: | Faculty of Economic and Business > Department of Management |
| Depositing User: | Ms. Widyana Verawaty Siregar S.T, M.M |
| Date Deposited: | 30 Nov 2016 09:33 |
| Last Modified: | 30 Nov 2016 09:33 |
| URI: | http://repository.unimal.ac.id/id/eprint/2353 |
Actions (login required)
 |
View Item |
