Trisna, Trisna and Ma’arif, Syamsul and Arkeman, Yandra (2013) Peer Review: STRATEGI PENGEMBANGAN PRODUK SUSU KEDELAI DENGAN PENENTUAN KARAKTERISTIK PRODUK. Jurnal Teknik Industri, Vol. 3, No.2, Juli 2013. Jurusan Teknik Industri, Universitas Trisakti.
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Abstract
The aim of this paper is to descripe how a knowledge management plays a role in the development of new products with the determining of soy milk consumer characteristics and product characteristics by Kano method. Knowledge is a basic in decision making for new product development. Analysis conducted for costomer characteristic determination by determining costumer atribute influence buying decision and costomer clasification. Product characteristic in this paper uses Kano Method. The result of analysis of product characteristic showed that halal labeling, soybean picture in packaging, inclusion of business address, inclusion of nutrient information, medium sweetness level are characteristic required to new product development of soy milk.
| Item Type: | Other |
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| Subjects: | T Technology & Engineering > TB Industrial Engineering |
| Depositing User: | Dr. Trisna ST, M.Eng |
| Date Deposited: | 27 Oct 2018 03:28 |
| Last Modified: | 27 Oct 2018 03:28 |
| URI: | http://repository.unimal.ac.id/id/eprint/4132 |
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